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Process

Clear
at every step

6 clear phases, no surprises — you always know where the project stands and exactly what you'll receive at each phase.

01 / 1–2 weeks

Discovery

Before opening a code editor, we need to understand your business — who the real end-users are, what the current workflow looks like, where the problems sit and what success looks like.

Activities

  • Stakeholder interviews (1–2 rounds)
  • User persona + journey mapping
  • Technical requirements workshop
  • Existing system audit (if applicable)
  • Scope definition + boundary setting
  • Risk identification

Output

Project brief document, scope agreement, technical blueprint draft

Why it mattersA good Discovery prevents unnecessary features and expensive rework — projects that skip this phase often take 2× longer than estimated.
02 / 2–3 weeks

UX / UI Design

We design interfaces that work in practice — not just a pretty Figma file. You get a clickable prototype before a single line of code is written.

Activities

  • Information architecture
  • Low-fidelity wireframe → feedback round
  • High-fidelity UI design + Design System
  • Interactive Figma prototype
  • User testing (where scope allows)
  • Micro-interaction specifications
  • Accessibility review (WCAG 2.1)

Output

Clickable Figma prototype, Design System (colours, typography, components), UI annotation

Why it mattersChanging a design in Figma takes 10 minutes — changing it after development may take 2 days.
03 / 4–10 weeks

Build

Sprint-based development every 2 weeks — with a demo at the end of each sprint. You see real progress, not a 3-month wait before seeing the final product.

Activities

  • Sprint planning every 2 weeks
  • Mobile app development (Flutter / Native)
  • Backend API development
  • Database schema + migrations
  • Hardware SDK integration (if applicable)
  • Mock data → real data migration
  • Demo + feedback at each sprint end

Output

Working app on TestFlight / Firebase App Distribution, API documentation

Why it mattersSprint demos let you adjust direction at any time — instead of discovering problems at delivery.
04 / 1–2 weeks

QA & Testing

Tested on real physical devices, across multiple models and OS versions — not just a simulator, covering the edge cases real users will encounter.

Activities

  • Functional testing: every user flow
  • Real device matrix: 10+ models
  • Performance profiling (startup, scroll, API)
  • Load testing (backend)
  • Security: input validation, auth flows
  • Accessibility: screen reader, dynamic text
  • Regression testing after bug fixes

Output

QA report, bug fix list (P1/P2/P3), performance baseline metrics

Why it mattersA bug found pre-launch takes 30 minutes to fix — a bug reported post-launch damages your rating and user trust.
05 / 1 week

Launch

App Store + Play Store submission, production deployment, monitoring setup — we stay with you through go-live to handle any issues immediately.

Activities

  • App Store Connect + Google Play submission
  • Store listing: screenshots, description, keywords
  • Production server deployment
  • Error monitoring setup (Sentry / Firebase Crashlytics)
  • Performance monitoring dashboard
  • Go-live checklist verification
  • Handover documentation + training

Output

App live on App Store + Play Store, monitoring dashboard, handover doc

Why it mattersApp Store review takes 1–3 days (Apple) — proper preparation avoids costly rejection delays.
06 / Monthly

Maintain

Maintenance packages for organisations that need an ongoing team — OS updates, bug fixes, performance tuning and minor feature additions.

Activities

  • iOS / Android OS compatibility updates
  • Dependency security patches
  • Bug fixes (P1 hotfix within 24h)
  • Performance monitoring review
  • Minor feature additions (< 8h/month)
  • Monthly technical health report

Output

App running stably on the latest iOS/Android versions, monthly report

Why it mattersApple and Google update their OS every year — an unmaintained app can stop working without warning.

Ready to start Discovery?

Tell us about your project — we'll assess and scope it for free, with no commitment required.